Social marketing for public health : global trends and success stories / edited by Hong Cheng, Philip Kotler, Nancy R. Lee.

Contributor(s): Cheng, Hong | Kotler, Philip | Lee, Nancy RPublisher: Sudbury, MA : Jones and Bartlett Publishers, 2011Description: xxv, 422 p. : ill. ; 23 cmISBN: 9780763757977Subject(s): Health promotion | Public health | Social marketing
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Item type Current location Call number Status Date due Barcode
Reserve Books St Luke's College of Medicine Library
Reserve Section
RA 427.8 S63 2011 (Browse shelf) Available 005186

Includes bibliographical references and index.

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